Leverage LinkedIn to Find Your Perfect Job
Unfortunately, we aren’t able to secure job placements for everyone seeking opportunities in every industry. Our expertise lies in specific sectors, including Insurance, Engineering, Manufacturing Sales, Construction, and Real Estate Development.
Nevertheless, our commitment extends beyond merely facilitating job matches. We firmly believe in guiding you towards the path that will lead you to your next career opportunity.
One such valuable resource is Jessica Hernandez (https://www.linkedin.com/in/jessicaholbrook/). She specializes in teaching individuals to harness the power of LinkedIn to attract more interviews and job offers. Without further delay, let’s hear directly from Jessica in her own words:
When my husband launched his job search last year, one of the first updates I made to his LinkedIn profile was to add 50 skills specific to his target role in health and wellness.
𝐓𝐡𝐢𝐬 𝐜𝐨𝐧𝐭𝐫𝐢𝐛𝐮𝐭𝐞𝐝 𝐭𝐨 𝐚𝐧 8500% 𝐢𝐧𝐜𝐫𝐞𝐚𝐬𝐞 𝐢𝐧 𝐩𝐫𝐨𝐟𝐢𝐥𝐞 𝐯𝐢𝐞𝐰𝐬.
After I shared with one of my students, Melissa, how to use the resume builder hack to find the right skills and keywords to include on a profile, she used the hack to increase her profile views by 1277%.
Another student, James, used it to increase his profile views by 2000%.
The skills you list on your profile play a big part in if/how recruiters find you and whether they contact you for an interview. Here’s the LinkedIn hack to find the right keywords and skills to add to your LinkedIn profile:
Go to your 𝐩𝐫𝐨𝐟𝐢𝐥𝐞 𝐡𝐨𝐦𝐞𝐩𝐚𝐠𝐞.
Click on the 𝐦𝐨𝐫𝐞 𝐛𝐮𝐭𝐭𝐨𝐧.
Select 𝐛𝐮𝐢𝐥𝐝 𝐚 𝐫𝐞𝐬𝐮𝐦𝐞.
Click on 𝐛𝐮𝐢𝐥𝐝 𝐟𝐫𝐨𝐦 𝐩𝐫𝐨𝐟𝐢𝐥𝐞.
Put in your 𝐭𝐚𝐫𝐠𝐞𝐭 𝐣𝐨𝐛 𝐭𝐢𝐭𝐥𝐞.
LinkedIn will populate your profile in the form of a resume.
Our goal isn’t to use the profile as a resume, though. Our goal is for LinkedIn to tell us the most important keywords for that target role.
On the right-hand side, you’ll see 𝐠𝐫𝐞𝐞𝐧 𝐜𝐡𝐞𝐜𝐤𝐦𝐚𝐫𝐤𝐬 𝐟𝐨𝐫 𝐲𝐨𝐮𝐫 𝐬𝐤𝐢𝐥𝐥𝐬 𝐭𝐡𝐚𝐭 𝐦𝐚𝐭𝐜𝐡 the job title you used.
Below that, you’ll see 𝐋𝐢𝐧𝐤𝐞𝐝𝐈𝐧’𝐬 𝐫𝐞𝐜𝐨𝐦𝐦𝐞𝐧𝐝𝐚𝐭𝐢𝐨𝐧𝐬 𝐟𝐨𝐫 𝐚𝐝𝐝𝐢𝐭𝐢𝐨𝐧𝐚𝐥 𝐤𝐞𝐲𝐰𝐨𝐫𝐝𝐬.
These are keywords that LinkedIn has culled from the millions of job openings and profiles of people with the same job title. They deem these the most important.
You should see 10 keyword recommendations if you have a standard, non-premium profile. If you have the premium version of LinkedIn, you can see between 15–25 depending on the role and how many keywords you already have that match the job.
Look through the list; if any skills you possess aren’t listed on your profile, ensure that you add them immediately — but don’t add any that you do not possess.
You can list up to 50 skills on your profile in the skills section. You can also add skills in the work experience section, in your headline, and in the about section.
𝐈 𝐫𝐞𝐜𝐨𝐦𝐦𝐞𝐧𝐝 𝐚𝐝𝐝𝐢𝐧𝐠 1-3 𝐨𝐟 𝐭𝐡𝐞 𝐡𝐢𝐠𝐡𝐞𝐬𝐭-𝐩𝐫𝐢𝐨𝐫𝐢𝐭𝐲 𝐡𝐚𝐫𝐝 𝐬𝐤𝐢𝐥𝐥𝐬 𝐟𝐨𝐫 𝐲𝐨𝐮𝐫 𝐫𝐨𝐥𝐞 𝐢𝐧𝐭𝐨 𝐲𝐨𝐮𝐫 𝐡𝐞𝐚𝐝𝐥𝐢𝐧𝐞 𝐛𝐞𝐜𝐚𝐮𝐬𝐞 𝐲𝐨𝐮𝐫 𝐡𝐞𝐚𝐝𝐥𝐢𝐧𝐞 𝐰𝐞𝐢𝐠𝐡𝐬 𝐡𝐞𝐚𝐯𝐢𝐥𝐲 𝐢𝐧 𝐬𝐞𝐚𝐫𝐜𝐡 𝐫𝐞𝐬𝐮𝐥𝐭𝐬.
If you include the top three skills required for your target role in your LinkedIn headline, you will get more profile views and interview invitations from recruiters.
When I added the top three skills for my husband’s target role to his profile headline — along with updating his skills section to include the most important keywords for the position — he received an invitation to interview the very next day.
Want to learn more? Check out this course: https://lnkd.in/e_tRESwi
Learn how to use SEO techniques to improve LInkedIn position? Click here or https://neeljym.com/seo-strategies-to-improve-your-linkedin-position/